If you are not as much in demand as you’d like to be, you might be asking yourself why that is.
The most common reason for NOT being in demand is when people don’t really know what you do and how you’d help them.
Even if you think your posts and videos and messaging everywhere is clear, in my experience, that’s rarely the case when someone is not in demand and is not getting all the clients they wish.
You see, Specialists are in demand, and so, if your content, what you post, is not focusing clearly on the expertise that makes you a specialist, then people get confused about what you do!
How do you change that?
Great question…and here is what to do:
Write a Book that shares your expertise and all the nuances that go with what makes you a specialist in your area of expertise.
Think about it, you can write, page after page, chapter after chapter sharing what is important others need to know about you and your message.
You can keep the information inspiring and uplifting in a way people reading your Book really get to know and like you.
The pages of a Book offer you the space to let your intuition flow and you can allow the reader a peek into your work and thought process.
It is easier to start feeling connected to your words, when reading a Book instead of just a short post or watching a Video.
A Book offers you more space to share what makes you different, what makes you special.
With a Book demand for you and your service increases every time people see it and hear about it.
Imagine, invitations to speak or be interviewed on your topic are flowing in and people start to know about you, anywhere in the world!
That’s what happened to me, people in Business wanted to work with me in Hong Kong, in Switzerland, Kuala Lumpur and the US, just because of my Book.
I was in demand.
If that is what you want, write that Book you’ve secretly had on your mind you might like to check out the framework I’ve created.
Simply CLICK HERE to learn about my Marketing Optimized Book Writing Framework.
Sigrid De Kaste
( Australia )